Showing posts with label Guppy by Ai. Show all posts
Showing posts with label Guppy by Ai. Show all posts

Thursday, 28 August 2014

FORTUNE COOKIE: Priya Paul Dishes up a Chettinad Experience on Banana Leaves

By Sourish Bhattacharyya

Tucked away in the Chettiar heartland,
The Bangala has preserved a cooking
tradition that can turn the humble chow
chow (above) into a taste sensation.
Image: Rohit Chawla
IT IS NOT often that the Capital's Stiletto Set eat out of banana leaves in a five-star hotel. Priya Paul made sure they did a couple of evenings ago. Those with manicured nails used cutlery; those without, including some of the city's most influential people, from image makers to fashion designers, dug in with their fingers. They did it to celebrate the launch of Sumeet Nair and Meenakshi Meyyappan's The Bangala Table: Flavors and Recipes from Chettinad, a brilliant showcase of a regional cuisine that is as well-known as it is misrepresented.
Paul, whose passion for food matches her head for business, was dressed like a Tamil daughter-in-law, which she is, being married to Sethu Vaidyanathan, and she succeeded in pulling off yet another culinary coup. Some time back, she got the high and mighty literally to dine 'under the table' -- giving the expression a new meaning altogether. This time around, Delhi's elite ate with their fingers, re-establishing the lost connect between their thumb and the brain.
What they ate was a Chettinad spread that turned our notion of the cuisine on its head. I have had Chettinad food in Chennai, but the delicate interplay of flavours, and the ability to turn even a humble vegetable such as the chow chow (an ugly cousin of the squash) into a sensation for the palate, which I got to experience at The Park, just blew my mind.
The spread had been laid out by Abishek Basu's team at The Park New Delhi and the cooks of The Bangala, a heritage hotel that Meyyappan opened in 1998 at Karaikudi, which is the cultural centre of gravity, two hours from Madurai, of the fabulously wealthy, well-travelled and cultured Chettiar community of Tamil Nadu. Their business took Chettiars all over south-east Asia, from Burma to Cambodia, which reflects in the depth of their culinary repertoire and the catholicity of their taste buds.
A mobile camera view of the banana
leaf treat laid out at The Park, in the
true Chettiar wedding feast style.
The spread will be available at the
hotel's 24-hour restaurant, Mist,
till Saturday. Image: Courtesy
of Mini Shastri
The former chairman of the Murugappa Group, M.V. Subbiah, who, incidentally, got his Padma Bhushan in the same year as Paul got her Padma Shri, shared a telling example of how foreign influences show up on the Chettinad table. The example was that of the kavanarsi, or black rice, which in early days used to be imported by the Chettiars from Burma, where they had extensive business interests. And the rice, which is used in a host of preparations, including a halwa, got its name because it used to be served first to the governor of the Madras Presidency in the days of the British Raj. Governor became 'kavanar' in popular usage, so kavanarsi is literally the 'governor's rice'.
Subbiah, whose humility left a lasting impression on me, and the Meyyappan family members went from one end of each long table to the other, urging the guests to have second helpings and explaining what the dishes were, as we negotiated a spread consisting of a procession of pachadis, kootus, curries and pepper fries. None of the dishes was allowed to be overpowered by spices, which are stone-ground every morning, or red chillies -- subtlety, as in the Chettiar lifestyle (or in Rohit Chawla's available-light photography for the book), is the essence of Chettinad cuisine.
This is most evident than in the Uppu 'Dried Mutton' Curry, where you'd expect a chilli attack, because, as Nair had informed me in an earlier interview, 40 pieces of goondu maligai (berry-shaped round red chillies) are added to a kilo of mutton. The chillies are mild, so you don't end up with a numb palate, but the complex flavours lend a distinctive edge to Chettinad dishes. This interplay of fresh flavours also defined the Pepper Curry, where fresh green pepper and mor mulagai (green chillies soaked in buttermilk and then dried) are the main ingredients. The dinner favourites, though, were the Chicken Pepper Fry, where black peppercorns and goondu maligai did a little waltz, and the tamarind-infused Fish Curry.
Subbiah spoke glowingly about Meyyappan achi's contributions to the revival of Chettinad heritage. Together with Nair, she has put the region's cuisine, as it is meant to be eaten, firmly on the country's culinary map.

A BRAINLESS LAW & RESTAURANT FIRES

IT CAN BE disheartening to wake up one morning and learn that an old favourite restaurant has been gutted as a result of a short circuit in a freezer kept at the entrance. Yes, that's exactly how I felt -- disheartened -- when I read about the fire at The Embassy in Connaught Place. It was the second fire in two days at Connaught Place.
What followed was utter shock when I learnt that restaurants in the city are not required to get a fire clearance if they seat less than 50 people. It has become common, as a result, especially for the pigeon holes of Khan Market and Hauz Khas Village, or Paharganj (where restaurants and bars are not on the radar screens of the elite media), to under-declare the number of seats they have. It saves them the struggle to acquire the fire licence -- getting one licence less can be a blessing! The subterfuge also saves them the money they would have to spend on the licence, the fire safety equipment, and the inescapable 'facilitation' expenses.
Can someone explain the rationale of letting restaurants with less than 50 seats get away with no fire licence? Each restaurant is a potential fire hazard unless approved fire safety equipment, in working order, are in place. Are lives less valuable in restaurants with less than 50 seats, or those that claim to be so, but cram twice that number of people in, especially on weekends? It's almost a rule for smaller restaurants to abuse the 50-seater rule to dodge the fire clearance.
I have an uncomplicated three-step solution to this life-threatening legal sleight of hand. One, introduce one-stop, online licencing for restaurants to reduce their incentive to dodge the process. Two, make annual fire safety clearance mandatory for all restaurants and bars, irrespective of the number of seats. Three, industry bodies need to work overtime to sensitise their hotelier/restaurateur members to the nature of the time bomb they are sitting on. They must, in fact, mandatorily be made a part of the inspection teams to ensure no compromises are made on the issue of safety. The industry owes it to the consumer.

AND WHILE WE ARE ON THE SUBJECT OF FIRES...

AFTER the Uphaar fire tragedy, it has become mandatory for cinema theatres to educate their customers about fire exits. Well, the next time you go to a restaurant, look for a fire exit. Consider yourself lucky if you find one. When you are in the third floor of a Hauz Khas Village restaurant, it is not comforting realise suddenly that in case of a fire, the only escape route is the window on the far side. Most restaurants also don't have water in the tank that is meant to be kept permanently filled for use in case of a fire emergency. The daily struggle for water makes this basic fire safety requirement a low priority for restaurants.

RAMEN BURGER COMES WITH A CALORIE TOP-UP

Guppy by Ai's Ramen Burger packs in pork
belly, bacon, fried egg, lettuce and tomatoes
BACK IN 2009, Keizo Shimamoto, a young American of Japanese origin, quit his computer programmer's job and hit the road in the mother country of his parents to get to the bottom of the amazing story of ramen noodles. His blog GoRamen.com became an international hit and his invention, Ramen Burger, edged out the cronut as the big food trend of 2013. In a ramen burger, the regular buns are replaced by two chewy and not crunchy discs of compressed ramen noodles made according to a proprietary process perfected by Shimamoto.
It may be a year late, but Guppy by Ai at the Lodi Colony Market, my favourite neighbourhood Japanese restaurant, can justifiably claim to be the first to put ramen burgers on the menu. Shimamoto used only a soy-based 'secret sauce', arugula (rocket), scallions and a chunky, juicy beef patty with a higher fat content than the standard burger patty. At Guppy by Ai, the options for fillings include beef, pork belly and bacon, chicken tsukune (meatballs), fried egg, five kinds of mushroom, sake-braised onions and Kewpie, Japan's most popular mayonnaise.

Wednesday, 20 August 2014

SUNDAY BRUNCH WITH A TWIST: The Four Standalones Who Stand Out in the Crowd

By Sourish Bhattacharyya
WE HAVE gotten used to a Sunday brunch philosophy that deifies excess -- even the central idea of a brunch, which is an extended breakfast, has been re-defined to mean an endless, excessive lunch. Just about everything a hotel or a restaurant has to offer is laid out on buffet counters for guests to tuck into, with endless accompanying pours of bubbly and martinis, the dishes getting replenished as they get consumed. It's almost like an industrial assembly line, though no one minds, because all of us believe we are getting our money's worth. But are we?
Ask people in the food and beverage business and they'll say brunches are designed keeping in mind the limitations of the human appetite. It is not possible for regular people, unless they have unimaginably stretchable stomachs, to digest more than 250-450gms of food per meal. The 'industrial brunch' therefore lets you delude yourself into thinking you have endless choice, although you eat only what you would normally do and pay as you would for a regular meal on any other day that you choose to patronise the establishment. Fortunately for the dining public, restaurants across cities are moving away from the predictable and pumping new life into a Sunday habit that is getting hugely popular in the metropolitan cities.

CHEZ NINI
WHERE: 79 & 80, Meher Chand Market, Fourth Avenue Road, Lodi Colony, New Delhi
WHEN: 11:30 a.m. to 4 p.m.
PER PERSON: Rs  2,500+++ (unlimited cocktails from the menu); Rs 2,000+++ (sans alcohol)
CALL: (+91-11) 9650257451
My favourite fish burger served
on a sourdough bun with okra
fries, tartare sauce and
salsa verde
CHEZ NINI's Sunday brunch goes against the paisa vasool mindset by letting each guest order one dish at a time from the menu of the day. It means you can have an endless a la carte meal delivered at your table, and wash it down with the abundance of sangrias and smoothies, spiked with dates and honey, or get awakened by the aroma of the Blue Tokai coffee blend from Coorg roasted exclusively for the French and fashionable Chez Nini. As your red wine sangria gives you an early afternoon alcohol rush, ask for the Watermelon Salad, loaded with creamy feta and grated hazelnuts, then move on to the French Onion Soup that comes with a blob of Himalayan gouda sitting on a crispy toast, and call for the Soft Poached Eggs served on a bed of sauteed spinach, bay leaf foam and crispy onion. The portions are generous.
With your hunger temporarily assuaged but not your curiosity, order the Eggs Benedict that come on gluten-free brioche, generously lashed with hollandaise and accompanied by seared slices of pork belly (divine!). Or go for the Rosemary Pumpkin Pasta Au Gratin, which is a tribute to the umami powers of parmesan. Or, better still, settle for my favourite: Fish Burger served on a multi-grain sourdough bun with okra fries, tartare sauce and salsa verde. Each dish comes with a twist, on wooden platters in diverse shapes, cooked a la minute and served at carefully calibrated intervals.

DIVA KITSCH
WHERE: D-17, First Floor, Defence Colony, New Delhi
WHEN: 12 noon to 4 p.m.
PER PERSON: Rs 1,850+++; add Rs 1,200+++ for unlimited sparkling wine, beer and cocktails
CALL: (+91-11) 40648861
EVERYONE loves Eggs Benedict, but what if the hollandaise comes spiked with Penang curry? That's the Diva Kitsch touch to the Sunday brunch. It's different because it doesn't complicate life -- and comes with an assured supply of endless prosecco. Let the Italian bubbles tease your palate and build up anticipation as you await the steady procession of dim sum being directed towards your table -- my favourites are the ones with Chinese greens and water chestnuts, wild mushrooms, chilli pork and the heavenly five-spice beef.
After you've had your fill of dim sum, you are invited to choose one of the many mains list out on the page-long menu. Eggs Benedict apart, you could opt for the breakfast platter with three eggs cooked in three different ways, or look at life beyond eggs -- check out the flavourful Udon Noodles and Laksa Curry, or the Pumpkin, Water Chestnut and Litchi Curry with unpolished rice (believe me, you'll love it!), or the Spice Chicken Roulade served with sake-drunk noodles, or the Asian-Style Beef topped with a fried egg, served (here's the twist) on a flaky Malabar parantha. The dessert platter is a temptress and like everything else, comes with a twist. Anyone for jaggery creme brulee? You can only get it at Diva Kitsch!

INDIGO
WHERE: 4, Mandlik Road, Apollo Bandar, Colaba, Mumbai
WHEN: 12 noon to 4 p.m.
PER PERSON: Rs 2,100+++ (with alcohol)
CALL: (+91-22) 66368981 / 80 / 99
YOU CAN'T talk about Sunday brunches and not mention Indigo, the original purveyor of the idea about a dozen years ago. Yes, it's a chafing dish brunch, so you may wonder what makes it special, but it has atmosphere (who can beat Indigo's ambience and then there's a live jazz band), it has class (unlimited pours of Billecart-Salmon champagne and not your everyday supermarket brand), and it offers variety (the small plates and bowls keep changing every Sunday and the entrees are cooked a la minute). The dishes are not your usual brunch kind, though you can't miss the Eggs Benedict or the long-time favourite -- Create Your Own Omelette!
My favourites among the entrees: Seared Mushrooms, Spinach and Gruyere Lasagne with charred tomato sauce; Risotto with Prawns, Squids and Mussel with olive tapenade; Smoked Scarmoza, Pinenut and Sun-Dried Tomato Ravioli with chive cream and braised greens; and Chili and Garlic Linguini with Leeks, Fennel and Capers. Sadly, you can only have one, but no such portion control applies to the grills, so go for the Cracked Cumin Rubbed Grilled Chicken, Peppered Minute Steak With or Without Fried Egg, or Cilantro Rubbed King Prawns with Wasabi Dressing (the vegetarian options don't look that exciting, so I don't want to be held accountable for them!). It's impossible to have a disappointing Sunday at Indigo.

OLIVE BAR & KITCHEN, MAHALAXMI
WHERE: Amateur Riders Club, Mahalaxmi Race Course, Mumbai
WHEN: 12 noon to 4 p.m.
PER PERSON: Rs 1,850+++ (with alcohol); Rs 1,500++ (sans alcohol)
CALL: (+91-22) 33487711
Olive Mahalaxmi now has a
Guppy by Ai pop-up every
Sunday, introducing citizens
of Mumbai to the specialities
of Delhi's much-loved
Japanese restaurant


I CAN'T think of a more romantic setting for a laidback Sunday brunch that does justice to the grand vision of Guy Beringer, who recommended the practice as an antidote to Sunday morning hangovers in his 1895 essay unimaginatively titled Brunch: A Plea. Located in the serene, leafy expanse of the Amateur Riders Club at the Mahalaxmi Racecourse, away from the crush of humanity and the rush of ceaseless traffic, the restaurant seems straight out of the Italian countryside. And you get to spend an afternoon next to a stable of purebred horses.
Complement the rustic look with the sense of mystery and anticipation that a pop-up restaurant brings to a venue. For some time, Olive Mahalaxmi has been playing host to the food and charms of Goa's Greek taverna, Thalassa, and its owner-chef Mariketty Grana was lavishing on Mumbai her brand of "cooking (and feeding) with love". This lure of freshly baked pita bread, crumbling feta, gyro wraps packed with cured meats, moussaka and tender roast lamb made Olive Mahalaxmi the go-to place for every bon vivant who either lives in Mumbai, or passes by. Come August, and the vacuum left by Thalassa will be filled up by Olive founder-partner AD Singh's youngest brainchild, Guppy by Ai, the Japanese restaurant that has wowed Delhi with its California rolls, minute steak tuna tataki, signature pork belly, black cod with miso and wild mushroom gyoza. These temptresses will ensure Olive Mahalaxmi's tables are cleaned up by brunchaholics almost as soon as they are replenished. Dig in!

This article first appeared in the August 2014 edition of BT More, the monthly lifestyle section of Business Today. Copyright: Living Media India Ltd.

Sunday, 26 January 2014

Olive Bistro Opens at DLF Cyber Hub; Olive Mehrauli Gets Winter Menu With Sujan Sarkar's Picasso Touch

By Sourish Bhattacharyya
This quirky chandelier promises
to be a conversation point at
Olive Bistro, DLF Cyber
Hub, Gurgaon

OUR Republic has just celebrated its 65th birthday and tomorrow is a working day. For most of us, it will be just another day; for AD Singh, it will be a day of managing one more restaurant.
Olive Bistro has opened at DLF Cyber City, Gurgaon, right on top of Soda Water Openerwala. Looking very much like a stately restaurant from the 1920s, it has a sprawling balcony protected from the elements by a foldable umbrella of awnings. Just right for this season, now that the sun seems to have made a comeback. I am also told that its USPs are going to be a first-of-its-kind pizza menu and never-before-seen granary breads, which are made with brown flour and malted wheat grains, added for their distinctive nutty flavour. And the picture of Olive Bistro's unusual chandelier accompanying this blog post, which I owe to a Facebook post by Singh's Guppy by Ai business partner, Rohit Grover, proves that like all AD Singh restaurants, its design will have a quirky theme that promises to become a conversation point.
When Singh had said in an interview with me last August that he was going to launch 20 new restaurants by 2014-end, I half-believed him. With Olive Bistro opening after Guppy By Ai, Soda Bottle Openerwala and Monkey Bar, I don't need more convincing. Adding to my faith in Singh's ability to pull off this dasavatara act is the new winter menu unveiled at Olive Kitchen & Bar, Mehrauli, by Sujan Sarkar, who just got married after his return to his mother country following a successful stint in London. If the dishes that Sarkar has lined up for the winter menu taste as good as the pictures, I can assure you we have a new star in our city and he's going to have us eating out of his hand.
Sujan Sarkar's wood oven-roasted baby pumpkins
with green beans (above) and pear tarte tatin
(top) are some of the picture-perfect dishes that
the newly-wed chef has put on Olive Bar &
Kitchen, Mehrauli's new winter menu
At the rate at which independent restaurateurs such as AD Singh and creative chefs like Sujan Sarkar are raising the bar for excellence, I don't see five-star hotels, the old bastions of fine dining, continuing to be relevant to the universe of Delhi-NCR's foodies. That's bad news for an industry already struggling under the twin loads of debt and mounting operating costs. They have three options: reinvent (a distant possibility because of their bureaucratic management structures), re-engage (maybe they can retrieve their dwindling F&B market by selling their restaurant spaces to inventive chefs and visionary entrepreneurs), or perish.
Keep reading to check out my reviews of Olive Bistro and Sujan Sarkar's winter menu. I have had my dinner and yet, I can hear the rumblings in my stomach.
When Singh had said in an interview with me last August that he was going to launch 20 new restaurants by 2014-end, I half-believed him. With Olive Bistro opening after Guppy By Ai, Soda Bottle Openerwala and Monkey Bar, I don't need more convincing. Adding to my faith in Singh's ability to pull off this dasavatara act is the new winter menu unveiled at Olive Kitchen & Bar, Mehrauli, by Sujan Sarkar, who just got married after his return to his mother country following a successful stint in London. If the dishes that Sarkar has lined up for the winter menu taste as good as the pictures, I can assure you we have a new star in our city and he's going to have us eating out of his hand.
At the rate at which independent restaurateurs such as AD Singh and creative chefs like Sujan Sarkar are raising the bar for excellence, I don't see five-star hotels, the old bastions of fine dining, continuing to be relevant to the universe of Delhi-NCR's foodies. That's bad news for an industry already struggling under the twin loads of debt and mounting operating costs. They have three options: reinvent (a distant possibility because of their bureaucratic management structures), re-engage (maybe they can retrieve their dwindling F&B market by selling their restaurant spaces to inventive chefs and visionary entrepreneurs), or perish. Keep reading to check out my reviews of Olive Bistro and Sujan Sarkar's winter menu. I have had my dinner and yet, I can hear the rumblings in my stomach.

To read about Sujan Sarkar, copy this link:
http://indianrestaurantspy.blogspot.in/2013/11/three-new-pedigreed-chefs-land-in-delhi.html
To read about AD Singh's business expansion plans, copy this link:
http://indianrestaurantspy.blogspot.in/2013/08/ad-singh-goes-lean-to-roll-out-20-new.html

Friday, 6 December 2013

DINING OUT: Go Dhan-Dhan-Dhansak with the Dikras at Soda Bottle Openerwala

WHERE: Ground Floor (it's closes to the main entrance), DLF Cyber Hub, Next to Building No. 8, Cyber City, Phase-II, Gurgaon
WHEN: 11:30 a.m. to 11:30 p.m.
DIAL: (0124) 6518801; (+91) 8527636633
AVE MEAL FOR TWO: Rs 1,200+++. The restaurant doesn't have an alcohol licence yet.
STAR RATING: ****/5

By Sourish Bhattacharyya
IT'S HARD to come up with one big idea in a lifetime, but AD Singh is like an ideas factory. The hugely successful restaurateur with an evolved sense of style has spawned three uniquely different restaurant concepts this year (and there's one more in the pipeline).
Soda Bottle Openerwala combines authentic good
food with the eccentricity of the decor of an Irani
cafe, a priceless yet dying institution of Mumbai

The year started with Le Bistro du Parc at Defence Colony, below the Moolchand Flyover, which introduced the city to the idea of bistronomy (a limited menu changing daily, depending on the best produce available in the market). Guppy by Ai followed at the Lodi Colony Market, where family-style Japanese dining has found an address and a loyal clientele who've ensured that it is impossible to find a seat at lunch or dinner if you go without reservation. And now comes Soda Bottle Openerwala, at the busy-as-a-beehive-on-steroids DLF Cyber Hub in Gurgaon, which I rate as the most daring and therefore doubly successful new restaurant to open in Delhi-NCR in many years.
Soda Bottle Openerwala is an Irani cafe, an institution that is gasping for breath in Mumbai, barring the two notable doughty exceptions -- Kyani Bakery and Britannia. The expression 'Irani cafe' at once brings back memories of bun-maska, dhansak, berry pulao, Duke's raspberry drink, nan-khatai and paani kam chai, and of course, Nissim Ezekiel's hilarious poem inspired by the notice at his favourite haunt, the late Bastani and Company at Dhobi Talao, Mumbai:
No talking to cashier / No smoking / No fighting / No credit / No outside food / No sitting long / No talking loud / No spitting / No bargaining / No water to outsiders / No change / No telephone / No match sticks / No discussing gambling / No newspaper / No combing / No beef / No leg on chair / No hard liquor allowed / No address inquiry — By Order." (I owe this gem to Jayshree Bajoria's story carried by the BBC News website, http://news.bbc.co.uk/2/hi/south_asia/4485523.stm.)
To bring this institution back to life in a city that has been hardly exposed to it, AD Singh worked hard with his trusted lieutenants Mohit Balachandran (whom many of you may know as Chowder Singh of blogosphere) and Chef Sabyasachi 'Saby' Gorai (who has since left to launch his own consultancy), and a brilliant new hand, Anahita Dhondy, who worked at the Taj and JW Marriott after graduating from the prestigious Institute of Hotel Management in Aurangabad, and then went to Le Cordon Bleu in London to complete her culinary studies.
Dhondy, who's as pretty as she's accomplished at a very young age (she reminded me of the equally talented Naina De Bois-Juzan of Le Bistro du Parc), says she owes her knowledge of Parsi/Irani food entirely to her mother, Niloufer, who's a much sought-after caterer, and her grandmother's dhansak and sambhaar masalas -- the latter being a combination of 15 ingredients, including Kashmiri red chillies, garlic and heeng. She finishes, for instance, her hard-to-stop-drooling-over Salina Marghi (a light but tangy chicken curry with fried potato shavings on top) with gur and traditional Parsi vinegar, which is now produced by just one man in Navsari, Gujarat. That's a family secret, she says.
Soda Bottle Openerwala marries authentic good food, funky interiors that bring alive the eccentricities of Irani cafe decor, and lively music from the 1980s. But the killer app, without doubt, is the food -- ask for the mutton berry pulao (sprinkled with cranberries in the absence of zereshk, or barberries, that the Iranians love), salina marghi, bheeda par eeda (fried eggs, sunny side up, baked with okra), and wash the soul-satisfying meal down with old-fashioned cold coffee made with Nescafe or the Irani chai (where the Brooke Bond Red Label decoction is added to reduced milk), and yes, don't forget the Toblerone mousse (it's a most desirable sin to have been created by a woman!).
It's not for nothing that there's a stream of people walking into the restaurant at all times, and some are groaning about the long waiting period during lunch. AD & Co have given the Irani cafe a new lease of life at a place where you'd least expect it to be successful. It is a tribute both to Delhi/NCR's evolved palate and to AD's entrepreneurial instinct.
Just 22 of the 42 restaurants scheduled to open at DLF Cyber Hub are up and running, yet it already gets more than 10,000 footfalls a day. With restaurants such as Soda Bottle Openerwala, and Made In Punjab (Zorawar Kalra's ever-popular venture) or The Wine Company started by the Yo China-Dimsumbros trio (you'll read about it soon), I can see the number heading in just one direction -- north.

Thursday, 17 October 2013

Sushi Making Tips from Master Chef Kicks Off Japanese Food Season; Event to Feature Wow Restaurant Deals

By Sourish Bhattacharyya

AFTER TESTING the waters with the Taste Japan food promotion last year at three Godrej Nature’s Basket stores in New Delhi, Mumbai and Hyderabad, Japan’s Ministry of Agriculture, Forestry and Fisheries (MAFF) is all set to roll out the Japanese Food Season on Sunday.
The multi-event, two-city programme, also named Oishii (or Tasty) Japan, will take off with the Japanese Restaurant Season, which will see 11 establishments in Delhi and Mumbai offering set menus at prices ranging from Rs 1,000++ to Rs 3,500++ per person up to November 10.
Junichi Asano, right, from Singapore's Tokyo Sushi Academy
has been making sushi for the past 28 years, but it was thanks
to Megu's Master Chef Yutaka Saito, left, that he was able to
remove the misconceptions he had about vegetarian sushi
at his first meal in India at the Japanese restaurant of
The Leela Palace New Delhi in Chanakyapuri
Price-wise, Delhi seems to have the more exciting offerings. You could dig Megu’s Signature Sakura Sushi Platter at The Leela Palace in Chanakyapuri for Rs 3,750++ per head, or go to Lodi Colony Market for Guppy by Ai’s six-course set menu (veg, Rs 1,000++ per person; non-veg, Rs 1,200++ per person), or check out Ambience Mall for Sakae Sushi’s elaborate spread, which is big on rolls, priced at Rs 1,295 per head. Also on offer are the six-course set menus with the same pricing at Asia7 in Ambience Mall, Gurgaon, and the seven-item menu (veg, Rs 1,199++; non-veg, Rs 1,299++) at Izikaya, which has reopened at the Basant Lok Community Centre in Vasant Vihar.
Mumbai’s participating restaurants include Aoi, Mount Mary Steps, Bandra West, with a six-course menu (Rs 1,000++) has a sushi platter thrown in (I was tickled by the pesto maki with bocconcini and cherry tomatoes); Umame, Churchgate, whose offering is rather thin, except for the Suntory whisky ice-cream, for the Rs 1,500++ tag; Kofuku, Linking Road, Bandra West, which has a six-course menu priced at Rs 1,000++/Rs 1,200++.
The upper end, price-wise, is represented by San-Qi at the Four Seasons (four courses, Rs 3,500++) and India Jones at The Trident, Nariman Point (three courses plus a glass of sparkling wine, Rs 2,500++). Sushi and More, Cumballa Hill, Breach Candy, is also on the list, but the event website (cooljapanfestival.com) repeats the Umame menu in the pop-up for the restaurant. It’s an off-putting oversight.
The event’s other big highlights will be the Washoku, a Japanese street food festival with kaiten (or conveyor belt) sushi, yakitori, noodles and more selling for Rs 150++ per dish at the High Street Phoenix in Lower Parel, Mumbai, and an original Japanese recipe contest in association with BBC GoodFood magazine, the winner of which will be get to go to Japan. Check out the Facebook page, GoodFood Magazine India, to find out more about the contest — the last date is November 30.
Japan’s Ambassador Takeshi Yagi formally flagged off the Japanese Food Season at the embassy in New Delhi on October 17. His press conference was preceded by a sushi-making master class for students of the Institute of Hotel Management-Pusa presided over by Junichi Asano, an instructor at the just-opened Singapore branch of the Tokyo Sushi Academy. Asano, who has spent 15 years presiding over the kitchens at the Japanese embassies in Europe, started making sushi when he was 20 and he put in the mandatory 10 years before he earned his certificate to qualify as a sushi chef. Few people know sushi as intimately as he.
I asked him what it takes to make the perfect sushi. He said it was rice, though you need just 15gm of it in one sushi. “Nothing but Japonica sticky rice would do,” Asano said. The other critical step in the sushi-making process is to add rice vinegar at the right time to the sushi rice. “Add the vinegar as soon you take the rice out of the cooker,” he said. “The rice must be hot so that the vinegar seeps into it. It must be warm when you make the sushi.”
Asano spent his first night in India sampling Master Chef Yutaka Saito’s menu at The Leela Palace at Chanakyapuri, New Delhi, and discovered the world of vegetarian sushi. Saito, whose wife is from Delhi and a committed vegetarian, is the master of Japanese Zen cuisine. Vegetarian sushi, naturally, are big on his menu.
When I asked Asano about the new trends in sushi making, he pointed to the use of ingredients such as avocado, asparagus, vegetable tempura and spicy mayonnaise-based dressings. These ingredients have turned around the taste of vegetarian sushi. “I have always believed that vegetarian sushi aren’t interesting, but my dinner at Megu proved me wrong,” Asano said, but he was quick to add this bit of advice for all aspiring sushi chefs: “Innovative sushi may be a good way to introduce people to sushi, but you’ve got to learn the basics first.”



Tuesday, 27 August 2013

AD Singh Goes Lean to Roll Out 20 New Restaurants & Bars by 2014-end

AD Singh's shares his success mantra for these tough times: trim project costs, limit seating and space, source local ingredients, rejig your HR policies and hold on to good people by making them partners or giving them Employee Stock Options (ESOPs), and go for acquisitions and mergers.

By Sourish Bhattacharyya
AD SINGH is the most unlikely restaurateur -- he set out to be an engineer, did not make it to an IIT so he went and completed his education in America (Lafayette College), became a boxwallah, and wrote restaurant reviews on the side. Yet, today, the "passion-driven entrepreneur" has become synonymous with new restaurant concepts -- starting with Olive Bar & Kitchen, which made fine dining fun at a time when it seemed like an impossible dream -- that make people in the industry sit up and wonder why those ideas didn't strike them.

Guppy by Ai, AD Singh's newest restaurant, cost him
20 per cent of what it took him to open its predecessor
at the MGF Metropolitan Mall in Saket, New Dellhi
Backed by funding from the Aditya Birla Group and ready to roll out 20 new restaurants and bars by 2014-end, AD today has a new operating philosophy to keep up with the straitened times, though he maintains "the future of the food business isn't as gloomy as the economy". Being lean is AD's new mantra. He says he's "trying to develop a model for tough times" and his new restaurants will reflect his new philosophy of delivering style and substance without searing the wallets of his investors.

AD was able to deliver his latest baby, the laidback Japanese restaurant Guppy by Ai at New Delhi's newest hotspot, Lodi Colony Market, at 20 per cent of the cost of its predecessor, ai, which opened six years ago at the MGF Metropolitan Mall, Saket, but had to shut down after being hugely successful. The old ai sprawled across 13-14,000 square feet and had a nightclub, The Love Hotel, attached to it; Guppy by Ai has 2,200 square feet and 45 covers per seating. Likewise, Le Bistro du Parc, AD's other new venture, across the park literally from the hardy perennial, Flavors, makes up for limited space with great everyday French food and an ambience that invites you to stay on.
AD Singh: passion-driven entrepreneur
"You don't need Italian marble to deliver a great dining experience. We need to combine charm and affordability," says AD, who has halved the running costs of his restaurants by trimming expenses and sourcing good local ingredients, such as yellowfin tuna from the Andamans. He mentions as a role model the success of The Rose at Hauz Khas Village (www.therosenewdelhi.com), a chic 12-room boutique hotel with a garden cafe and a spa, which cost its promoters all of Rs 80 lakh.
"For the longest time, the real winners in our business have been the landlords," says AD, "but we are seeing signs of maturity in the market. The larger real estate players are looking at restaurants that last for the long term. They want restaurants that will be around at least for the nine years of the lease term."
A great one for  sprawling, independent spaces,  AD has now signed up with DLF for two new restaurant concepts -- one of them being the first Olive Cafe -- at India's first dedicated food mall, The Hub at the Cyber Park in Gurgaon. "I am quite confident about The Hub," says AD. "It can be Gurgaon's No. 1 food destination because people want choice."
AD has also given a new direction to his HR policies. The shift has been inspired by the successful transitions made by his former staffers. "Three of the most popular new places in Delhi have been opened by people who have worked with me," he says, listing Rara Avis (Laurent Guiraud), Imperfecto (Nuria Rodriguez) and PCO (Vaibhav Singh). AD's is the first restaurant company in the country to offer "substantial partnerships to our managers".
The first beneficiaries have been the talented executive chef of Olive Bangalore, Manu Chandra, and Olive Mumbai's long-time business development manager, Chetan Rampal, who have been made partners in the company set up by AD to manage Monkey Bar and Like That Only in Bangalore, and roll out similar gastropubs across the country. AD reckons this company will be valued at Rs 25 crore by the end of this year.
Likewise, AD has extended the ESOPs offer to 14 of his managers. "This is a key process in our development because our managers have come of age," he says. "It shows our willingness to share the upside to attract and retain talent." For another powerhouse of talent in his team, Sabyasachi 'Saby' Gorai, AD has tapped into the young man's passion for teaching by setting up the Olive Culinary Academy, whose first batch of 14 graduates has just entered the work force.
Acquisition and mergers are AD's next big step. The country is teeming with bright young restaurateurs who are struggling against adverse market conditions. AD is offering them an opportunity to come on board so that "we can script exciting F&B stories together" and "work on building a common platform for sourcing, real estate tie-ups, back-end controls and talent management". To potential partner restaurants, AD is also talking about the near future when his company gets listed and together they get to earn from its market valuation.
All this corporate talk makes me nervous. Organisations lose their soul when the bean counters (read PE funds and the rest of the men in suits) start calling the shots. But AD's heart still beats for the right cause. "We see ourselves not as a chain, but as a collection of boutique restaurants." he says. That's reassuring, coming from a man who brought fun back to the business of dining at a time when fuddy-duddy five-stars ruled the roost.